Jordan serves as an advisor who counsels clients about business needs and accomplishing overall goals. The role requires a balance between transactional work, enforcement and litigation.
The transactional side of her practice focuses on contracts, risk analysis, due diligence and IP prosecution such as applying for trademarks, copyrights and other protections for Intellectual Property. Jordan has experience drafting, analyzing and negotiating complex technology- and intellectual property-related commercial contracts including software licenses, SaaS/ASP, e-commerce, professional services, software development, privacy, cybersecurity, advertising, marketing, promotion agreements and compliance matters.
On the adversarial side, Jordan has years of experience with formal litigation and administrative enforcement of Intellectual Property rights. She oversees enforcement and litigation of commercial, intellectual property, internet and domain name disputes.
Awards & Recognition
- 2019 Women, Influence & Power in Law Award, “Collaborative Leadership” category
- 2018 Client Choice Winner – trademarks
- Leading Lawyers
- Emerging Lawyers
- ABA 2017 On the Rise – Top 40 Young Lawyers
Jordan has functioned for many years as outside general counsel in the healthcare IT field, handling hundreds of transactions involving software licensing, data protection, and risk mitigation, working daily with CEOs, CFOs and in-house counsel on deals requiring immediate turn around.
Selected Presentations & Publications
- “Don’t Capitulate, Litigate Against Trademark Trolls!” IP Litigator, September/October 2014
- “Trademark Protection Mechanisms in the new GTLD Era,” IP Litigator, May/June 2014
- “Advantages and Disadvantages of the Uniform Rapid Suspension (URS) System to Resolve Domain Name Disputes,” IP Litigator (vol. 20, no. 3), June 2014
- “Hoppy Ever After: Lessons from the Beer Industry on Collaboration, not Litigation,” IP Litigator, March/April 2014
- “Navigating Cybersquatting Enforcement in the Expanding Internet,” Review of Intellectual Property Law, Spring 2014
- “Weak Trademarks Create an ‘Epic’ Problem,” IP Litigator, January/February 2014
- “A Different Kind of Prescription Drug Abuse: Trademark Infringement,” IP Litigator, November/December 2013
- “The Internet is Expanding,” Illinois State Bar Association: The Corporate Lawyer, August 2013
- “The Goldilocks Dilemma: Five Rules to Enforce Your Trademarks,” IndustryWeek Magazine, February 13, 2013
- “Expansion of the Domain Name System: Advantages, Objections and Contentions,” Journal of Art, Technology & IP Law, May 2012
Jordan has visited 49 of the 50 states. She has completed two Ironman triathlons but still finds the best workout is chasing after toddlers. When not busy lawyering, she enjoys swimming, snowboarding, and sailing with her family.